You would think that the creator of "Words with Friends" would choose more sensible words to respond with when it got hacked.
Zynga Inc, the creator of popular apps such as "Draw Something" and "Words with Friends," just announced that some user accounts were illegally accessed.
It explained the situation in its "Player Security Announcement:"
While the investigation is ongoing, we do not believe any financial information was accessed. As a precaution, we have taken steps to protect these users' accounts from invalid logins. We plan to further notify players as the investigation proceeds.
Zynga Inc. gets hacked... and criticized by security researchers
That response sounds solid, but the company came under fire for the way it started the announcement:
Cyber attacks are one of the unfortunate realities of doing business today. We recently discovered that certain player account information may have been illegally accessed by outside hackers.
Claiming that cyberattacks are just an "unfortunate reality" brought criticism from security thought leaders, including Troy Hunt:
In the eyes of security researchers, owning up to cyberattacks and working to improve security should be the reality of doing business today.
You might share those words—with friends and customers.
Check out the complete announcement here.